Green Entrepreneurship

The Regional Activity Centre for Cleaner Production (CP/RAC) in compliance with the tasks of the Meditterranean Action Plan (MAP) to support the Mediterranean Strategy for Sustainable Development (MSSD) and in line with the agenda of the UNEP Green Economy Initiative has decided to explore the opportunities green entrepreneurship presents to tackle environmental and social challenges and to promote sustainable lifestyles in the Mediterranean region.

As a matter of fact and focusing on the Mediterranean Region, the RAC believes that developing an entrepreneurial green spirit, is not only strategic to deal with environmental, social and economic challenges but even to convert regular constraints into innovative opportunities to be scaled up for a more global impact.

In order to achieve the above goals, CP/RAC has prepared a strategic action plan which means to implement through the following three phases:

• State of the Art on Green Entrepreneurship in the Mediterranean Countries: dissemination of a report and several business cases of green entrepreneurs of the entire region.
• Awareness rising on governments, businesses and financial institutions: organization, in collaboration with ASCAME and UfM, V ECOMEDA GREEN FORUM that will take place in Barcelona in November 2011. 
• Technical assistance for pilot projects and support to green entrepreneurs